The power of livechat is to a large extent the unattachedness to a particular industry or branch. The advantages of livechat are so diverse and comprehensive that it is of value to any organisation or company with a website, including the B2C market.
In the B2C market, online contact with potential customers is just as important as in a physical store. “Hello, can I help you with anything?” is the most normal question in a store. Yet we see that a lot of companies do not do this online. Many visitors are on your website without a concrete goal. We help these visitors by starting a conversation. Other visitors have a specific need and are on your website to compare with other providers. At this point, answering the visitor’s questions is what leads to conversion.
Accessible contact is the reason that livechat works so well. Visitors are more likely to chat than to call or email, and there are a number of reasons for this. The contact is offered to people on the channel that they are active on. In addition, livechat is anonymous, easy to use, and proactive greetings provide maximum awareness of the possibility to chat. Livechat has two significant advantages, there is more customer contact, and the customer contact that takes place is more valuable. Online chat contact is the foundation for more sales, more service, more leads and less phone traffic.
Online shopping has experienced strong growth in recent years. Many consumers shop in their free time, like evenings, after dinner or weekends. These are times when they often can’t contact a company. But with live chat, that possibility is there for consumers. With livechat, you can use it 7 days a week from 09:00 to 23:00.