Blog Overview

Livechat is a new and fast-growing customer contact tool. The power of livechat and reasons for its use are therefore not yet known to everyone. With the tens of thousands of chats we do for our customers, we collect a lot of valuable information. How livechat can help to generate leads, improve website conversion and provide the best service is what we pay attention to in this blog.

Effective retargeting: using data from chats

Effective retargeting: using data from chats

The year 2017 was unique. For the first time in history, the money spent for online marketing was higher than TV ads with about 260 billion euros spent. That’s 41% of the market, while TV only gained 35% of it. This trend seems to show that a lot can be achieved with online ads, and…

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8 lessons from psychology for your marketing team

8 lessons from psychology for your marketing team

These 8 lessons from psychology for your marketing team will help you understand better your customers and win more clients. The economy is based on a rationally minded consumer, but the last few decades gave us sufficient insights that this is not always the case. On the contrary, consumers very often act irrationally. From the…

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Strengthen customer service with behavioral targeting

Strengthen customer service with behavioral targeting

Behavioral targeting allows you to reach consumers with personal, relevant information, based on online behavior. If you also use that for live chat, you can use this channel much more efficiently. If you buy a lot of black leather clothing online and you like to watch heavy motorcycles, then ads and content aimed at you…

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How well do you listen to potential clients?

How well do you listen to potential clients?

Nowadays companies do their best to serve their customers, which also means that most of them have very high expectations when it comes to the services offered by businesses. Moreover, it became extremely easy for clients to compare services and products. That’s why it’s so important for companies to really differentiate themselves and go the…

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4 mistakes with live chat that will scare your visitors away

4 mistakes with live chat that will scare your visitors away

These 4 mistakes with live chat can be the reason why your visitors are running away. Read which are the most common mistakes with live chat and how to avoid them. AAHHHH!!! Potential customers leaving my website. That has to be the scariest sight for any business. Here is a list of live chat mistakes…

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Livechat: More than just a <strong>  contact channel </strong>

Livechat: More than just a contact channel